Tourism Master Plan to be Completed by 2017

MGTO envisages plan will be completed by 2017

During the Tourism Development Committee's first Plenary Session of this year, which Secretary Alexis Tam presided over on 26th February, Macau Government Tourist Office (MGTO) briefed Committee members about the Macau Tourism Industry Development Master Plan, while announcing that the international public tender to draft the master plan had attracted 44 interested bidders.Thirteen formal bids were finally submitted. MGTO told Tourism Development Committee members that the Office intended to initiate a comprehensive plan for the development of tourism in Macau for the short-term (within five years), medium term (ten years) and long term (fifteen years).

The Tourism Development Master Plan will include analyses, development objectives and strategies, analyses of tourism resources, tourism product planning, tourism marketing strategy, tourism image and brand building, tourism and the application of innovative technology, quality and service system of tourism planning, tourism industry planning and urban development, tourism development co-operation system, and international and regional tourism co-operation. Three possible scenarios and work recommendations were to be submitted to MGTO by interested parties by 3rd March 2015.

The tender, worth MOP20 million, attracted 44 interested bidders in all, of whom 29 were from Macau, eight from Hong Kong, four from Mainland China, and one each from the United Kingdom, Ireland and Thailand; 13 formal bids were finally submitted. MGTO plans to complete its evaluation of the bids in the first half of this year, and conduct data collection and preparation of a preliminary plan in the second half. In 2016, it plans to progress preparation for public consultation. It is envisaged that the final plan will be completed in 2017.